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Tuesday, October 3, 2017

Assessing My Personality Type

In Social Media Marketing Strategy lecture, Professor Osbon outlined five different personalities found in a functional marketing team.
1) The User Advocate
2) The Cheerleader
3) The Cynic
4) The Risk-Taker
5) The Analyzer
The labels are fairly self-explanatory. The user advocate focuses on the needs of the user, the cheerleader supports and encourages the team through thick and thin, the cynic critiques the approach reigning in the wild ideas to stay on message, the risk taker comes up with the out of the box promotions, and the analyzer relies on hard data to find a path to move forward. 

I find that I most closely am defined as the Cheerleader. I like to promote progress and find a way to achieve goals despite the obstacles. There is always a way to success, and I enjoy helping others find that path. As with any group of generalized labels, I find that I show aspects of each. I am adaptable and could fit any of these labels should the need arise. If I were to rank these in order of how readily I would slip into each position I put them in the following order.  
1) The Cheerleader
2) The User Advocate
3) The Cynic
5) The Analyzer
4) The Risk-Taker

How would you rank your personality type? Do you fit into one box?

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